“With the theme ‘The Future…Today!’ as a backdrop, Bally will once again present a very deep and technologically sophisticated array of exciting new gaming and systems products at this strategic gaming show,” said John Connelly, Bally Technologies’ Vice President, International. “Our extensive stand at ICE will again demonstrate our unwavering commitment to provide the international gaming community with a broad assortment of the latest advancements in video and reel-spinning gaming products and slot/casino management systems that are designed to drive operator ROI today and into the future.”
 
Bally’s exhibit at the Earls Court exhibition hall will feature a variety of new game titles designed especially for the rapidly growing international gaming market on the highly flexible and configurable ALPHA Elite™ platform. Running on Bally’s award-winning ALPHA OS™, these new ALPHA Elite video and stepper slots feature a common base cabinet designed to make it easy for operators to switch back and forth between a reel-spinner and a video slot.

This remarkable variety of cabinet configurations will include the ALPHA Elite V32 video cabinet with a striking 32-inch vertical touchscreen showcasing the new Quick Hit Platinum™ game series; the versatile ALPHA Elite V20/20 with twin 20-inch stacked LCD touchscreens; the vivid ALPHA Elite V20 with a single 20-inch display; the ALPHA Elite S9C, featuring a 6.3-inch touchscreen below the reels; and the all-new ALPHA Elite S9E stepper slot with 20-inch LCD mounted in the top box. In addition, Bally will once again feature its highly popular CineVision™ 26-inch wide-screen, surround-sound cabinet.

Each of these cabinet styles will house a wide assortment of exciting new game titles running on Bally’s heralded ALPHA OS video gaming operating system. Proven to be a hit with both operators and players alike, these games offer improved graphics, superior sound, multi-denom and multi-percentage while supporting Bingo Draw VLT and Central Draw VLT technologies.

The return of a classic in the form of GameMaker® HD™ is one of the major highlights on display at ICE. Originally introduced in 1994, GameMaker was the first multi-game to gain widespread acceptance among casino players. Now, 12 years and tens of thousands of GameMakers later, the new GameMaker HD is a technological marvel on the ALPHA Elite V20/20 cabinet.
 
In addition, this year’s ICE show will mark the international debut of CineReels™, a new stepper concept that utilizes the highly successful CineVision slant-style video slot cabinet incorporating up to seven electromechanical reels — an industry first. Multiple game titles in three-, four-, five- and seven-reel configurations will be on display at ICE.
 
CineReels also features a high-resolution 20-inch widescreen touch-enabled display ideally located for interactive gaming. With enhanced audio and a standard footprint, CineReels is ergonomically designed and player friendly and features a well-positioned player-tracking interface and comfortable arm rest.
 
Bally will use the prestigious ICE trade show to once again showcase an impressive portfolio of unique Euro-style game concepts, including many new and proprietary game titles such as Hot Shot Progressive™, Hot Shot Progressive All About Money™, Hot Shot Progressive Winning Times™, Quick Hit Black & White™, Quick Hit Black Gold™, Reel Money™, Golden Monkey™, Chinese Kitchen™, Bagpipe Bonus™, Fortune 8s™, Celestial Winds™, 24 Karat™, Mystic Lamp™, Lucky Lamp™, Flying Carpet™, Fortune Frog™, Fortune River™, Phoenix Fortune™, Lucky Dragon Quest™, Golden Lotus™, Ninja Star™, Titans Treasure™, Caribbean Treasures™, Mystic Treasures™, Bonus Sevens™ and Black & White Sevens™.

As the dominant global player in slot and casino management systems, Bally is displaying and demonstrating an array of advanced products for the global casino industry from its team based in Nice, France. 
 
“As we continue to expand the Bally presence internationally, we are further strengthening the depth and capabilities of our team in France,” said Marco Herrera, Vice President and Managing Director of Bally Nice. “With the outstanding support of Bally’s development centers in Las Vegas and Reno in the U.S., and our R&D centers in Bangalore and Chennai in India, I am confident that we will continue to provide our international gaming clients with the quality products and superb service they have come to expect from Bally.”
 
Recognized as the industry systems leader with more than 368,000 machines and 652 casino, bingo, Class II, central determination and lottery locations worldwide — including more than 204 locations currently running Bally eTICKET™ on more than 236,000 slot machines — the Bally Technologies systems product line offers slot machine cash monitoring, table management, cashless, accounting, security, maintenance, marketing, promotional and bonusing capabilities, enabling operators to accurately analyze performance and accountability while providing an enhanced level of customer service.

This news release may contain “forward-looking” statements within the meaning of the Securities Act of 1933, as amended, and is subject to the safe harbor created thereby. Such information involves important risks and uncertainties that could significantly affect the results in the future and, accordingly, such results may differ from those expressed in any forward-looking statements.  Future operating results may be adversely affected as a result of a number of risks that are detailed from time to time in the Company’s filings with the Securities and Exchange Commission. The Company undertakes no obligation to update the information in this press release and represents that the information is only valid as of today’s date.

– BALLY TECHNOLOGIES, INC. –