Company announces expansion of its European sales and service operations

LAS VEGAS, Dec. 15, 2008 — Bally Technologies, Inc. (NYSE: BYI), a leader in slots, video machines, and casino-management systems for the global gaming industry, announced today that it will be opening a new European headquarters for its sales and service operations, to be located in Amsterdam, Netherlands. The Company also announced a realignment and expansion of its European sales and service organization to meet the needs of its expanding presence in the European gaming market.

The new Amsterdam headquarters will house the Company’s main European logistics, warehousing, financial, sales, production/assembly, and customer-service operations.

“Our new Amsterdam European headquarters will allow us to be more flexible, responsive, and proactive than ever before in serving our existing customers in western Europe and growing our customer base throughout the continent,” said John Connelly, Bally’s Vice President of International and Gaming Operations. “Our senior European sales management team, along with our outstanding technical support and gaming service personnel, will be even better equipped to provide our current and future customers with the kind of superior, best-in-class support they expect from Bally, a world leader in gaming products and systems technology.”

Bally will also open a new sales and service office in Ljubljana, Slovenia to support an expanding presence in eastern Europe. The Company will continue to maintain satellite sales and service operations centers in Germany, Spain, and the United Kingdom.

In addition, in response to its rapidly expanding Systems business throughout Europe, Bally will also relocate its Systems Research and Development and service operations to much larger facilities in Nice, France.

“Our new offices in Ljubljana will allow us to better serve such existing Bally Systems customers as the HIT Group, as well as provide the resources we need to further expand our market penetration into central and eastern Europe,” explained Connelly. “This is in addition to our existing sales and service centers located in Spain, England, and Germany.”

Bally also appointed former Holland Casinos and Atronic gaming executive Marcel Heutmekers to the position of Director of Europe.

About Bally Technologies, Inc.
With a history dating back to 1932, Las Vegas-based Bally Technologies designs, manufactures, operates and distributes advanced gaming devices, systems and technology solutions worldwide. Bally’s product line includes reel-spinning slot machines, video slots, wide-area progressives, and Class II, lottery and central determination games and platforms. As the world’s No. 1 gaming systems company, Bally also offers an array of casino management, slot accounting, bonusing, cashless and table management solutions. The Company also owns and operates Rainbow Casino in Vicksburg, Miss. For more information, please contact Laura Olson-Reyes, Director of Corporate Communications, at 702-584-7742, or visit http://www.ballytech.com.

This news release may contain “forward-looking” statements within the meaning of the Securities Act of 1933, as amended, and is subject to the safe harbor created thereby. Such information involves important risks and uncertainties that could significantly affect the results in the future and, accordingly, such results may differ from those expressed in any forward-looking statements.  Future operating results may be adversely affected as a result of a number of risks that are detailed from time to time in the Company’s filings with the Securities and Exchange Commission. The Company undertakes no obligation to update the information in this press release and represents that the information is only valid as of today’s date.

– BALLY TECHNOLOGIES, INC. –